thelondonpaper
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Lunch with the FT: Evgeny Lebedev...senior executive director. It was, he says, a "bittersweet" morning, the last day of London Lite, the free newspaper set up by Associated Newspapers three years ago in rivalry with Rupert Murdoch's thelondonpaper. Both have now closed... In this article: London, Russia, Mikhail Gorbachev, Roman Abramovich, Viktor Chernomyrdin, Catherine the Great, and Moscow |
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Sydney Morning Herald - Business | October 02, 2009
London Evening Standard to become free sheet
...can survive. News International, the British newspaper arm of Rupert Murdoch's global media group News Corporation, also joined the free sheet craze but closed thelondonpaper last month after it suffered heavy losses. Murdoch has warned...
In this article: Evening Standard, London Lite, News International, News Corporation, Rupert Murdoch, Alexander Lebedev, London, Revenue, Recession, and Associated Newspapers
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Independent.co.uk - Business | October 27, 2009
Battle of London freesheets ends as 'Lite' looks to fold
...to command more of the revenues." Question marks had hung over the London Lite since its competitor the London Paper, owned by Rupert Murdoch's News Corporation, announced it was to fold in August. James Murdoch, chairman and chief...
In this article: The London Paper, London Lite, Associated Newspapers, Evening Standard, London, News Corporation, Revenue, Tax, and Daily Mail
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FT.com - Companies | October 02, 2009
Evening Standard to become free paper
...Trust. News International, part of Rupert Murdoch's News Corp, announced closing its own free evening paper, The London Paper, which had been involved in distribution battle with a rival, London Lite, still owned by DMGT. DMGT kept a...
In this article: Alexander Lebedev, DMGT, Evening Standard, Revenue, London Lite, London, and The London Paper
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BBC | October 02, 2009
Free thinking
...wrote an article asking: "Is free news a thing of the past?" News International was closing its freebie, the London Paper, which was haemorrhaging millions of pounds a year. Meanwhile, its boss Rupert Murdoch had said his websites -...
In this article: Revenue, London Evening Standard, London Paper, London Lite, Daily Mail, News International, Financial Times, Rupert Murdoch, and Sarah Sands
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USATODAY.com | October 02, 2009
London's Evening Standard to become free newspaper
...afternoon newspapers. Last month Rupert Murdoch's media group News International shut down its daily freesheet, thelondonpaper, which like Associated Newspapers' London Lite, was handed out to afternoon commuters. Copyright 2009 The...
In this article: London, Alexander Lebedev, Evening Standard, All rights reserved, The Sun, Associated Newspapers, The Times, and London Lite
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Independent.ie | August 21, 2009
Murdoch shuts London Paper to quit the freesheet war
Murdoch shuts London Paper to quit the freesheet war Rupert Murdoch's News Corporation retired from the battlefield. Photo: Getty Images The free-newspaper war in the English capital was over last night as Rupert Murdoch's News Corporation...
In this article: The London Paper, News International, James Murdoch, London Lite, News Corporation, London, Associated Newspapers, Rupert Murdoch, Revenue, and Tax
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David Prosser: Free speech will come at a price
...sharply. No wonder the Murdochs say the paper has "fallen short of expectations". Murdoch shuts London Paper to quit the freesheet war Indeed, the surprise with The London Paper is that it has survived this long, especially as...
In this article: Rupert Murdoch, News International, The London Paper, London Lite, MySpace, Bespoke, Revenue, Metro, and Daily Mail & General Trust
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Telegraph.co.uk - Business | August 20, 2009
Murdoch shuts thelondonpaper freesheet
Murdoch shuts thelondonpaper freesheet Rupert Murdoch's News International is to shut thelondonpaper, its loss-making freesheet, putting 60 jobs at risk. thelondonpaper recorded a pre-tax loss of �12.91m. The owner of The Times and The...
In this article: News International, James Murdoch, Tax, News Corporation, The Sun, The Times, Sunday Times, and Rupert Murdoch
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Sydney Morning Herald - Business | August 20, 2009
News International plans to shut free London paper, thelondonpaper
...paper, thelondonpaper News International, the British newspaper arm of Rupert Murdoch's media giant News Corporation, says it plans to shut thelondonpaper, its loss-making freesheet for London commuters. "News International today...
In this article: News International, London, News Corporation, London Lite, Evening Standard, James Murdoch, Rupert Murdoch, The Sun, and Associated Newspapers
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thelondonpaper
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thelondonpaper (pronounced "The London Paper") is the name of a free daily newspaper, published by NI Free Newspapers Ltd, a subsidiary of News International (who also own the companies that publish The Sun and The Times). It has been available from Monday to Friday each week in Central London since 4 September 2006. On 20 August 2009, News International announced that it may have to close the newspaper due to heavy financial losses .
The paper was the first London newspaper to be published in direct competition with the Evening Standard since 1987 and Robert Maxwell's short-lived London Daily News. It is also the first newspaper to be launched by News International; its other titles were bought many years after initial publication.
The week before thelondonpaper was first published, Associated Newspapers, the publisher of the Evening Standard, re-branded their existing free lunchtime newspaper Standard Lite to London Lite and changed the publishing time to include the evening rush-hour, a move that has been widely seen as a 'spoiler' to protect against the launch of thelondonpaper.
The paper is targeted towards young readers, with emphasis on celebrity and more light hearted news, little analysis of news stories and uses lots of images and colour. As a consequence of the launch of thelondonpaper as well as Associated Newspaper's own London Lite, the Evening Standard has attempted to go more upmarket, emphasising the difference between the free newspapers and itself by adding the tagline "The Quality Newspaper" across the top of the front page.
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