Mars Blackmon
Fictional Character
Bernard KingIn Spike Lee's 1986 movie She's Gotta Have It, Spike Lee's character Mars Blackmon mentions in a conversation with Tommy Hicks' character Jamie Overstreet Bernard King scoring 35 points for the New York Knicks versus the Boston Celtics. In... In this article: Bernard King, NBA, New Jersey Nets, New York Knicks, Fox Mulder, George Gervin, All-NBA First Team, University of Tennessee, and Adrian Dantley |
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Slate Magazine | May 15, 2009
Spike Lee's Kobe Doin' Work reviewed.
In contrast, we have 5-foot-6 Spike Lee. In She's Gotta Have It, his B-boy fanboy Mars Blackmon yapped memorably on behalf of Air Jordan, Air Jordan, Air Jordan. Larry Bird is an important object of derision in Do the Right...
In this article: Spike Lee, Kobe Bryant, Woody Allen, Annie Hall, Anthony Mason, Lakers, Celebrity, MVP, San Antonio, and DVD
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New York Times | May 31, 2008
The Show: Bro Knows Football
...catchphrases as "Bo Knows" and "I Am Tiger Woods. " Directors: Joe Pytka and Spike Lee, who also acted alongside Jordan, playing his Mars Blackmon character from his film "She's Gotta Have It. " A Nike spokesman once told Entertainment...
In this article: Peyton Manning, Charles Barkley, Michael Jordan, Nike, Bo Jackson, Coke, ESPN, and Sprint
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Wikipedia | October 31, 2009
NBA Jam
...solely by Jon Hey. NBA Jam also incorporated a slogan from Spike Lee's alter-ego in his 1986 film She's Gotta Have It, Mars Blackmon, who was also featured in a Nike basketball shoe television commercial at the time. The NBA Jam...
In this article: NBA Jam, Michael Jordan, NBA, Mortal Kombat, Shaquille O'Neal, Marv Albert, Easter egg, NFL Blitz, NBA Hangtime, and NBA Jam Tournament Edition
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Root Magazine | August 01, 2008
Hip-Hop's Magical Year
...staple in hip-hop fashion) to signify Michael Jordan's NBA Slam Dunk Contest victory. By pairing Mike with Mars Blackmon (from Spike Lee's 1986 film, She's Gotta Have It) in an ad campaign, the sneaker company laid a pop-culture foundation for...
In this article: Jean-Michel Basquiat, Mike Tyson, Hip Hop, Village Voice, Michael Jordan, Nelson George, Too Short, Ice T, New York, and West Coast hip-hop
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Wikipedia | February 17, 2009
Jordan Spiz'ike
...to their historic relationship. The relationship began when Mars Blackmon (a character from Spike Lee's film, She's Gotta Have It) became the primary pitchman in Nike commercials for Air Jordans. The Spiz'ike is a mash-up of the...
In this article: Michael Jordan, Spike Lee, Morehouse College, Nike, 40 Acres & A Mule Filmworks, and She's Gotta Have It
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Wikipedia | July 20, 2009
Mars Blackmon
Mars Blackmon "Mars Blackmon" was a fictional character from the 1986 film She's Gotta Have It. He is also the alter-ego of filmmaker Spike Lee. In the film, he was a "Brooklyn-loving", sports-loving, die-hard New York Knicks fan. During the...
In this article: She's Gotta Have It, Michael Jordan, Nike, New York Knicks, Spike Lee, and Brooklyn
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Wikipedia | October 24, 2009
Spike Lee filmography
...and ''Do the Right Thing''. Lee has starred or acted in many of his own films, including the role of Mars Blackmon, which he reprieved for a series of Nike commercials that also starred Michael Jordan. He has also been interviewed in...
In this article: Spike Lee, She's Gotta Have It, Do the Right Thing, Academy Award, Fight the Power, Michael Jordan, Emmy Award, Nike, and Public Enemy
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Wikipedia | November 01, 2009
Spike Lee
...commercials for the company. They wanted to pair Lee's character from She's Gotta Have It, the Michael Jordan-loving Mars Blackmon, and Jordan himself in their marketing campaign for the Air Jordan line. Later, Lee would be a central...
In this article: Spike Lee, Larry Bird, Reggie Miller, Clint Eastwood, She's Gotta Have It, Do the Right Thing, Academy Award, World War II, and Brooklyn
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Wikipedia | November 06, 2009
Air Jordan
...trim, and tumble leather for a luxury look. The Air Jordan III were also famous for the humorous ads depicting Spike Lee as Mars Blackmon-the character he played in his film 'She's Gotta Have It'. This campaign was known as "Mars and Mike" ad...
In this article: Michael Jordan, Nike, National Basketball Association, Spike Lee, NBA Finals, Carbon, Chicago Bulls, and Boston Celtics
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Description from Wikipedia:
"Mars Blackmon" was a fictional character from the 1986 film She's Gotta Have It. He is also the alter-ego of filmmaker Spike Lee. In the film, he was an immature, annoying, "Brooklyn-loving", sports-loving, die-hard New York Knicks fan. During the late 1980s and early 1990s, "Mars Blackmon" became the primary pitchman in Nike commercials for Air Jordans, the basketball shoes worn by former NBA player Michael Jordan. In these commercials, Mars Blackmon popularized the phrases "Is it the Shoes? Is it the Shoes? Is it the Shoes? … it's gotta be the shoes." and "Do you know?, Do you know?, Do you know?"
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