Ken Auletta
Journalist and Author
Tech gifts: Insights in the reading bin...not throw in a few books about the people and services causing the delight and disruption? Here are a few suggestions: by Ken Auletta (suggested retail price: $27.95) Stanford University graduate students Larry Page and Sergey Brin were... In this article: Google, Ken Auletta, Larry Page, Paul McFedries, Silicon Valley, Twitter, Facebook, Mark Zuckerberg, The New Yorker, and Stanford University |
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Kansas City Star | 3 days ago
'Googled: The End of the World as We Know It' looks into the heart of search-engine giant
...certainly be a far less successful company than it is today. </p><p>The AdWords story, told with fresh detail by longtime media reporter Ken Auletta in “Googled: The End of the World as We Know It,” illustrates the supreme...
In this article: Google, Larry Page, Googled, AdWords, Stanford, Sergey Brin, Microsoft, Mountain View, and Googleplex
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IT Conversations | 4 days ago
Ken Auletta - Googled:The End of the World as We Know It
Please register to receive the benefits of our network-wide features. Dr. Moira Gunn speaks with New Yorker Magazine columnist, Ken Auletta about his views on technology and pop culture with his book, Googled:The End of the World as We...
In this article: New Yorker Magazine
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Chicago Sun-Times | 7 days ago
Review: 'Googled: The End of the World as We Know It' by Ken Auletta
TECHNOLOGY | Author starts digging into the massive world of Google In Googled (Penguin, $27.95), New Yorker reporter Ken Auletta explores media old and new, arguing that something sinister is afoot in the rise of the search engine king.
In this article: Google, Googled, Eric Schmidt, Democracy, Micropayment, Revenue, CBS Interactive, and Google Books
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Sydney Morning Herald - Business | November 19, 2009
Gift Guide: Tech books that enlighten, entertain
...why not throw in a few books about the people and services causing the delight and disruption? Here are a few suggestions: "Googled" by Ken Auletta (suggested retail price: $27.95); "Inside Larry & Sergey's Brain" by Richard L. Brandt...
In this article: Google, Marc Benioff, Salesforce.com, Larry Page, Ben Mezrich, Silicon Valley, Facebook, Mark Zuckerberg, and Revenue
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All things digital – all feeds - ATD | November 16, 2009
The Missing Final Chapter of Auletta's Google Book: 25 Media Maxims [BoomTown]
News, analysis and opinion about the digital revolution. Posted on November 16, 2009 at 12:01 AM PT Last week, New Yorker writer Ken Auletta launched his new book on the search giant: "Googled: The End of the World as We Know It. "
In this article: Google, Apple, Steve Jobs, Googled, Stanford University, Kara Swisher, Google Book, and San Francisco
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San Francisco Chronicle | November 16, 2009
Author Ken Auletta goes to the heart of Google
...Chronicle Articles It was an audacious way to start a book reading. Standing behind a podium in a room full of Googlers at Google headquarters in Mountain View, Ken Auletta, America's premier media scribe, announced he had just come from...
In this article: Microsoft, Bill Gates, Larry Page, Eric Schmidt, Mountain View, and Googled
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San Francisco Chronicle | November 15, 2009
'Googled,' by Ken Auletta
...certainly be a far less successful company than it is today. The AdWords story, told with fresh detail by longtime media reporter Ken Auletta in "Googled: The End of the World As We Know It," illustrates the supreme self-confidence that...
In this article: Google, Larry Page, Googled, Stanford, AdWords, Mel Karmazin, Nicholas Carr, Sergey Brin, and Viacom
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Boston Globe -- Today's paper A to Z | November 14, 2009
Google’s Earth
...goals and its lofty ideals? These two questions frame "Googled: The End of the World as We Know It'' by longtime New Yorker writer Ken Auletta. The answer to the first becomes vividly clear; the answer to the second haunts the author, and he...
In this article: Google, Googled, Larry Page, Eric Schmidt, CNET, Google search, Fortune magazine, and AdWords
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All things digital – all feeds - ATD | November 12, 2009
Author Ken Auletta Talks About Google and Its Lack of Emotional Intelligence [BoomTown]
...many interesting insights BoomTown gleaned from a video interview last night-which you can see below-with well-known New Yorker scribe Ken Auletta, who has just written a new book, "Googled: The End of the World as We Know It. " This "lack...
In this article: Google, Microsoft, San Francisco, Googled, Star Trek, Walt Mossberg, and Kara Swisher
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The Seattle Times | November 10, 2009
Video: Auletta on Google, Apple divorce, Comcast buying NBC
...Google, Apple divorce, Comcast buying NBC Here's a video of the conversation I had last night with Ken Auletta at the downtown Seattle library - talking about Auletta's new book, "Googled: The End of the World as we Know It" in the Microsoft...
In this article: Comcast, Google, Apple, GE, NBC, Googled, Jeff Immelt, and Bill Gates
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More on Ken Auletta
Description from Wikipedia:
Ken Auletta (born April 23 1942) is an American writer, journalist and media critic for The New Yorker from Brooklyn, New York, the son of an Italian-American father and a Jewish-American mother. He has written the Annals of Communications column for 'The New Yorker since 1993. He is the author of ten books, including “Three Blind Mice: How the TV Networks Lost Their Way,” (1991), “Greed and Glory on Wall Street: The Fall of The House of Lehman,” (1986), “The Highwaymen: Warriors of the Information Superhighway,” (1997), and “World War 3.0: Microsoft and Its Enemies,” (2001). His book “Backstory: Inside the Business of News,” (2003) is a collection of his columns from The New Yorker. His most recent book, “Media Man: Ted Turner’s Improbable Empire,” was published in the fall of 2004.
Auletta was among the first to popularize the idea of the so-called information superhighway, with his February 22, 1993, New Yorker Profile of Barry Diller, in which described how Diller used his Apple PowerBook to anticipate his, and our, digital future. He has profiled the leading figures and companies of the Information Age, including Bill Gates, Rupert Murdoch, AOL Time Warner, John Malone, and the New York Times. His 2001 Profile of Ted Turner won a National Magazine Award.
Auletta has been named a Literary Lion by the New York Public Library. He has won numerous journalism awards, and was selected as one of the twentieth century’s top one hundred business journalists. He has served as a Pulitzer Prize juror, and for nearly two decades has been a judge of the annual Livingston Award for Young Journalists, one of the National Journalism Awards. He has twice served as a board member of PEN, and is a trustee of the Public Theatre/New York Shakespeare Festival.
Auletta lives in Manhattan. He is a graduate of Oswego State University (SUNY @ OSWEGO) where he was a member of Sigma Tau Chi Fraternity.
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