Activision

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Favicons?domain=wwwPhilly.com | September 10, 2009

Can the Fab Four reverse the slide in music games?

...impact on sales of recorded music. Dan Rosensweig, CEO of Activision's "Guitar Hero" business, says that a song that makes it onto one of his games will see its catalogue sales grow by 50 percent. Rob Levine, executive editor of...

In this article: Rock Band, The Beatles, NPD Group Inc., Activision, Apple Inc., and Revenue

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